Many digital marketing teams have made the decision that Adobe Experience Platform/Adobe Experience Manager is best for them but are weary of the time and cost of Migration.
Migrating to a new content management system (CMS) can be a lengthy and complex process, often taking several months of planning and effort. A major part of this migration involves transferring existing content from the old CMS and organizing it appropriately in the new system, a process known as "content migration." While more feature-rich CMS platforms provide greater capabilities, their complexity also poses challenges for migration. The manual effort required to properly migrate all content to the new CMS in a way that preserves context and structure is significant. A successful migration hinges on meticulous planning and execution of the content transfer process.
“We’re excited about actually embracing the future of the content supply chain with AWS and Gradial. We’ve been big Adobe Experience Manager users for years and it’s great to see two powerful platforms like AWS and Adobe embracing innovation and AI to accelerate change and content velocity for our teams”
— VP of Digital Marketing for Top 10 Insurance Firm
The future of marketing
Marketing today is undergoing a fundamental transformation with AI. The vision for AWS’s collaboration with Gradial and Adobe is to power the next-generation AI agent that every marketer can leverage to do more. We’re empowering a transition from a world of migration timelines, ticket requests, handoffs, review cycles, and software bloat, to a world where marketers can bring their vision to life instantly and brands can leverage AI to delivery differentiated digital experiences.
Learn more. To learn more about how we are partnering to transform digital marketing with AI and see a demo of these capabilities in action, please reach out directly at sales@gradial.com
